Video created for City of Hope's "I"m All In" campaign to raise awareness of and fight women's cancers.
It's no surprise to hear me say that I love the Internet -- or at least, the power the web gives us to connect with one another. I've never been someone who spends a lot of time on the telephone, but I took to email and discussion boards and online chat and blogs long before anyone decided to call it all "social media."
And it's been fun to see my offline friends gradually become comfortable citizens of cyberspace. (Sorry - sometimes alliteration happens.) Thanks to blogs and Facebook and Twitter, I am able to keep up with the intimate details of their lives without wasting hours on the phone.
And one thing I've learned: No matter how depressed I might become over superficial problems like how we're going to pay the bills this month... our family is very, very fortunate.
We have our health.
My parents - in their mid-70's - have been fairly healthy. My grandparents lived long lives, too.
My friends -- many of whom are quite a bit younger than I -- have not all fared as well.
Over the last five years, I've watched people I care about deal with very serious illnesses - some of them life threatening... all of them definitely life disrupting. And I've seen them all fight with grit and grace.
I'm not a lot of help. I want to be -- but most of the time, there isn't much I can do except to tell my friends I love them and care...
...and throw money at organizations that work towards a cure. A lot of my friends do walks: for cancer, for heart disease, for lupus. Many do so for personal reasons - one friend is a lymphoma survivor, one friend had a family member with MS. Whenever a friend contacts me with a request for a donation, I give.
Because there isn't a whole lot more I can do.
A couple of weeks ago, I was approached to make the short video above for City of Hope's "I'm All In" campaign to benefit research and awareness of women's cancers. It was an offer I could not refuse. After all, just last year a close friend of mine was diagnosed with a particularly aggressive breast cancer. Plus, City of Hope is an organization I'm very familiar with - it was a pet charity of my grandparents, who were active fundraisers back in the 1960's.
Agreeing to make the video was a no-brainer. (Kudos to video guru Shawn at the PR firm Weber-Shandwick, who created the I'm All In SoCalMom logo and shot and edited this. He did the impossible, which is actually making me look good on video!)
There is a competition component to this campaign. Apparently, I'm not the only blogger who was approached to participate; those of you who do click on the I'm All In link will not only learn about women's cancers, you will also have an opportunity to vote on the video you like best. The winning video will be played on the billboard in Times Square October 11-15.
To be honest with you, I don't really care about that aspect of the campaign. I just want to do my part, and making the video was a beginning. I have also signed up for City of Hope's Walk for Hope in Los Angeles on November 7. I'm actually just a virtual walker, as I think I need more training before I can actually DO a walk. If you are so inclined, please donate to the cause of curing women's cancers.
If that's too much in these trying times, you can donate a quick $5 to City of Hope by texting HERHOPE to 90999.
October is Breast Cancer Awareness Month, and if you are like me, you are already being bombarded with pink pitches promoting awareness (again with the alliteration). It is my hope that we will be around when this kind of campaign is no longer necessary.
To your health.
Recent Comments